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Survey

Data Collection That Ensures Accuracy and Reliability

Considering the dearth of rich, diverse and in-depth data focusing on Pakistan, Survey’s primary aim is to make such high-quality, accurate and reliable primary data a reality.  We provide data collection services to leading local and global academics, organisations and institutes, facilitating critical evidence-based research and policy making.

Projects Completed
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Projects Running Right Now
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Training Sessions Delivered
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Our data collection practices have been developed by leading global
academics in diverse fields of interest,  generating internationally
recognised (and published) research.

Instrument
Development &
Deployment
Field Team
Recruitment
& Training
Data Collection
& Quality Assurance
Data Processing &
Management

We have an in-house highly qualified, Institutional Review Board (IRB) certified team to manage data collection
across multiple projects on our portfolio.

What sets us apart
Data Quality Assurance

Our work is governed by strict quality control measures and innovative problem-solving mechanisms to ensure accuracy, validity, reliability, completeness, and timeliness.

Real-Time Custom Data Dashboards

Using unique, advanced and custom-built live dashboards, we provide our clients with real-time updates, data visualisations and insights.

Trusted by Diverse Partners

Government bodies, academic institutions, international organisations and private sector firms rely on us as an independent, credible source of primary data.

Nationwide Reach

Our field teams work in urban and rural areas across all of Pakistan, conducting surveys in multiple local languages for projects in health, education, governance, agriculture and beyond.

Our services

Data Collection

  • Computer Assisted Personal Interviewing (CAPI), Computer Assisted Telephone Interviewing (CATI), Paper and Pencil Interviewing (PAPI) 
  • Focus Group Discussions (FGDs) 
  • Structured and unstructured qualitative interviews 
  • Field team recruitment and training

Consulting and Capacity Building

  • Working with researchers, policymakers and private sector firms on questionnaire development, sampling methodology and instrument design  
  • Coding of survey instrument on Open Data Kit (ODK) platforms 
  • Translations of survey instruments in local languages

Data Management & Visualisation

  • Real-time updates, data visualisations and insights through unique, advanced and custom-built live dashboards

Third-Party Monitoring Services

  • Working with private sector partners, as well as government partners and research teams to conduct monitoring activities/checks on ongoing projects

Questionnaire, Sampling Methodology and Instrument Design

  • Working with clients from the government as well as private sector to identify data collection needs and then advising on deploying an appropriate platform  
  • Building capacity of the client to collect high-quality data by; 
    • Deploying Open Data Kit based data collection platforms 
    • Offering training and building capacity to collect data in the field   
    • Deploying case management systems  
    • Running quality checks on the data collected by the client

Precision Measurement

  • Deployment of specialised equipment such as sensors and digital measuring tools
  • Objective, automated measurement to complement survey and interview data
  • Reduced human error and improved accuracy in field data

Mapping & GIS

  • End-to-end geospatial mapping services with spatial data quality assurance, to support large-scale surveys and research
  • Boundary mapping and verification
  • Mapping of infrastructure such as streets and drains
  • Geotagging of structures and points of interest, and
Testimonials
Overall, it was an extremely smooth process, despite the fact that the project timelines shifted quite a bit. The Survey team was highly responsive to all our requests (e.g. holding an enumerator focus group midway etc.) and cooperative regarding any changes in field protocols/instrument/timelines. In situations where enumerator errors occurred, the team was open to retraining and revising content with the field team at every point of the activity which was highly appreciated by the EdFin team.
Education Financing Project CERP
“As usual, working with CERP Survey Unit was a pleasure and their work was stellar: the tasks were completed in a timely manner while maintaining a high standard of work.”
Precision DevelopmentPxD
“Excellent experience. The survey team efficiently conducted the surveys and kept us updated on the progress with summary statistics.”
Sanval NasimLUMS
“The CERP team has provided excellent quality services on both survey design data collection as well as on the development of the data visualisation portal. The team also showed flexibility in accommodating changes along the implementation of the project.”
Silvia RedaelliWorld Bank
“Our team is extremely satisfied with your work. We appreciate your professionalism, dedication and determination in carrying out the requested tasks, despite the challenging environment. We would definitely collaborate with you again in the future and would be happy to recommend your services to other partners.”
Nikita Grabher-MeyerInternational Labour Organisation (ILO)
“I really loved working with CERP’s Survey team - they were extremely accommodating and helpful throughout the process. I valued their advice and expertise a lot.”
Natalya RahmanStanford University
Our team

Arsham Maqbool Bari

Survey Lead, Survey Practices

Azam Nazir

Senior Field Associate, Tax / Survey

Fasih Fazl

Analyst, CERP Survey

Fatima Fida

Associate, Survey

Imtesal Waheed

Analyst, CERP Survey

Muhammad Adeel Khalid

Deputy Manager Operations, Survey

Osman Anwar ul Haq

Executive Director, Survey

Sardar Abdullah Mahmood

Associate Director, Survey

Uswah Firdous

Lead, Survey
Our partners