Analytics

Data-Driven Innovation: Leveraging Data to Find Solutions

At CERP Analytics, data has driven our ability to develop ground-breaking solutions, optimise operations, make new products and improve services in the public and private sectors. With a focus on econometrics-based data analytics, we employ human-centered design, qualitative analysis, and digital transformation to augment our evidence-based recommendations.

Our Approach

Econometrics

Deep-dive into data with Econometrics

Deep-dive into data to identify trends, correlations and cause-effect relationships to generate evidence for a wide variety of problems ranging from product design questions, optimising operations, crafting new business strategies or measuring impact in the public and private sectors. We use econometrics to identify variables that most affect the outcome of interest. The degree of response to each variable affecting the outcome is clearly understood. This leads to better decision-making and choices rooted in evidence. 

We start this process by helping you improve your data quality. Combining your data with other relevant data external to your organisation gives valuable insights, helping you make informed choices and decisions.  

Human-Centred Design

Generate powerful new ideas with Human-Centered Design

Through Human Centred Design (HCD) we assess human behaviour and response to a stimulus. This stimulus can be a policy choice, a compensation system, a user interface, a hardware device or even a process like hiring and motivating employees for high productivity. The goal is to understand and satisfy human needs and evoke a positive, desirable and quantifiable response for each stimulus. Based on design thinking to generate powerful new ideas and hypotheses, our work on HCD encompasses classical qualitative techniques including in-depth interviews and focus group discussions.

This brings richness to our econometric data analysis by incorporating empathy and human response in our quantitative analysis.

Digital Transformation

Build an agile organisation through digital transformation

The new economy is driven by digital transformation. While giants like Amazon and Google use data as a staple, it becomes imperative for established businesses to either transform or risk extinction. Every organisation possesses a wealth of data on customers, operations, and service delivery that can be used as fuel for digital transformation. Internal processes are improved, transformed and invented by breaking the silos and integrating data streams to build an agile and responsive organisation. By using the right mix of existing and emerging technologies including Artificial Intelligence, Machine Learning, powerful Data Visualisations and the Internet of Things among others, the processes can be made efficient and systematised.

Digital Transformation is equally compelling for public sector organisations where the adoption of policy choices is accelerated and citizens services automated and efficiently delivered. 

Data Analytics Journey

Analytics is the process of discovering, interpreting, and communicating significant patterns in data. Quite simply it helps us identify insights and meaningful data that we might not see otherwise.

what happened?

descriptive analytics

why did it happen?

Diagnostic Analytics

what will happen?

Predictive Analytics

how can we make it happen?

Prescriptive Analytics

information

optimisation

hindsight

insight

foresight

Analytics maturity

Why CERP Analytics is Different

Analytics has played a transformational role for businesses around the world. Our approach at CERP Analytics is to develop analytics strategies that align with your business objectives and the company’s culture. We provide unique solutions to help your business improve efficiency and enhance user experience. From data collection and analysis to in-depth interviews and workshops with industry consumers, experts and organisational staff, CERP Analytics can help your business maximise its potential. 

Application of Analytics in the Private Sector

From marketing and sales to strategy and operations, we can help firms become more nimble, responsive and ready for the digital age.

Analytics in Marketing & Sales

Market size analytics can help discover how large the market is for your products/services and if there is sufficient growth potential.

Pricing analytics discovers how much your customers would pay for your product ahead of time? It involves sensitivity and scenario analysis to determine how pricing, optimise return on sales.

Demand forecasting uses predictive analytics to estimate the quantity of a product or services your consumers are likely to buy.

Marketing/sales channel analytics assesses the channels available to you and establishes which are the most effective.

Market trend analytics identifies whether a market is growing, stagnant or in decline and how fast that movement is occuring.

Brand analytics seeks to determine the strength of your brand compared to your competitors.

Competitor analytics identifies who your real competitors are, and how are they positioned in the market against you?

Customer life-cycle analytics help to acquire, develop and retain high value customers more profitably and effectively.

Analytics in Strategy & Operations

Reduce bias in decisions by calibrating the likelihood of your strategy succeeding before you allocate resources.

Business process reengineering: Through analytics we can identify areas of improvement through process mapping.

Unearth new growth opportunities by complementing traditional brainstorming methods to reveal hidden pockets of growth.

Cost reduction: Through analytics we can identify areas that are high cost and design strategies to reduce those extra cost.

Identify early-stage trends by painting a real-time picture of how your business context is unfolding so that you can trigger big moves before your competitors do.

Process optimisation: Increase efficiency, improve productivity, reduce costs, increase profitability, enhance customers and employee satisfaction and become more competitive in the marketplace.

Anticipate complex market dynamics by generating propriety insights about the combined impact of myriad forces.

Application of Analytics in the Public Sector

Public and government sector organisations can utilise analytics to innovate, design, and deliver better quality services to the end-user. CERP Analytics helps deliver value-added and credible solutions that drive efficiency, generate measurable savings and improve the performance of organisations, in government and the public sector.

By effectively using data analytics, public sector organisations can improve decision-making and transparency. It can help in eliminating fraud and remove waste and abuse. Reducing crimes, and responding to security threats are just some of the ways government can use analytics to improve service delivery to citisens.

cyber security

national security

healthcare

Agriculture

transport

cyber security

national security

healthcare

Agriculture

transport

taxation

education

open government

smart cities

weather forecasting

education

open government

smart cities

weather forecasting

taxation

In addition to applying business analytics techniques at the local or sub-national government levels, national and provincial governments can use analytics to design and implement large-scale public and private sector projects:

Results-Based Monitoring & Evaluation System

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Product, Process and Service Delivery Design

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Large-Scale Digital Transformation Projects

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Service Delivery Reforms Roadmap

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Predictive Analytics Projects

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Our Partners

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our team

Ali Gardezi

Ali Gardezi

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Associate Director, Analytics
Ali Gardezi is the Associate Director, Analytics, at CERP. He has over 12 years of diverse experience in Investment Banking, Consulting, Data Analytics, Government Reforms, Public Service Delivery, and Operational efficiencies. He has worked with consulting firms like McKinsey and Adam Smith International where he led various workstreams that have created an impact by improving public service delivery in Health and Education sectors, bringing digital transformations, creating efficiencies through process optimisations and making evidence-based decisions. He has worked at CERP as a Programme Manager, Analytics. In his last assignment, Ali was the Head of Marketplace at Noon Academy and offering design vertical . Ali holds an MBA from Lahore University of Management Sciences (LUMS) and spent an exchange semester at Tsinghua University Beijing. Ali is motivated by impact-oriented tasks, evidence-based decision-making, and technology-based innovative solutions.

Ali Gardezi

Associate Director, Analytics
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Ali Gardezi is the Associate Director, Analytics, at CERP. He has over 12 years of diverse experience in Investment Banking, Consulting, Data Analytics, Government Reforms, Public Service Delivery, and Operational efficiencies. He has worked with consulting firms like McKinsey and Adam Smith International where he led various workstreams that have created an impact by improving public service delivery in Health and Education sectors, bringing digital transformations, creating efficiencies through process optimisations and making evidence-based decisions. He has worked at CERP as a Programme Manager, Analytics. In his last assignment, Ali was the Head of Marketplace at Noon Academy and offering design vertical . Ali holds an MBA from Lahore University of Management Sciences (LUMS) and spent an exchange semester at Tsinghua University Beijing. Ali is motivated by impact-oriented tasks, evidence-based decision-making, and technology-based innovative solutions.

Ali Gardezi

Linkedin-in Icon-internet
Associate Director, Analytics
Ali Gardezi is the Associate Director, Analytics, at CERP. He has over 12 years of diverse experience in Investment Banking, Consulting, Data Analytics, Government Reforms, Public Service Delivery, and Operational efficiencies. He has worked with consulting firms like McKinsey and Adam Smith International where he led various workstreams that have created an impact by improving public service delivery in Health and Education sectors, bringing digital transformations, creating efficiencies through process optimisations and making evidence-based decisions. He has worked at CERP as a Programme Manager, Analytics. In his last assignment, Ali was the Head of Marketplace at Noon Academy and offering design vertical . Ali holds an MBA from Lahore University of Management Sciences (LUMS) and spent an exchange semester at Tsinghua University Beijing. Ali is motivated by impact-oriented tasks, evidence-based decision-making, and technology-based innovative solutions.
Associate Director, Analytics
Ali Gardezi

Ali Gardezi

Linkedin-in Icon-internet
Associate Director, Analytics
Ali Gardezi is the Associate Director, Analytics, at CERP. He has over 12 years of diverse experience in Investment Banking, Consulting, Data Analytics, Government Reforms, Public Service Delivery, and Operational efficiencies. He has worked with consulting firms like McKinsey and Adam Smith International where he led various workstreams that have created an impact by improving public service delivery in Health and Education sectors, bringing digital transformations, creating efficiencies through process optimisations and making evidence-based decisions. He has worked at CERP as a Programme Manager, Analytics. In his last assignment, Ali was the Head of Marketplace at Noon Academy and offering design vertical . Ali holds an MBA from Lahore University of Management Sciences (LUMS) and spent an exchange semester at Tsinghua University Beijing. Ali is motivated by impact-oriented tasks, evidence-based decision-making, and technology-based innovative solutions.

Ali Gardezi

Associate Director, Analytics
Linkedin-in Icon-internet
Ali Gardezi is the Associate Director, Analytics, at CERP. He has over 12 years of diverse experience in Investment Banking, Consulting, Data Analytics, Government Reforms, Public Service Delivery, and Operational efficiencies. He has worked with consulting firms like McKinsey and Adam Smith International where he led various workstreams that have created an impact by improving public service delivery in Health and Education sectors, bringing digital transformations, creating efficiencies through process optimisations and making evidence-based decisions. He has worked at CERP as a Programme Manager, Analytics. In his last assignment, Ali was the Head of Marketplace at Noon Academy and offering design vertical . Ali holds an MBA from Lahore University of Management Sciences (LUMS) and spent an exchange semester at Tsinghua University Beijing. Ali is motivated by impact-oriented tasks, evidence-based decision-making, and technology-based innovative solutions.

Ali Gardezi

Linkedin-in Icon-internet
Associate Director, Analytics
Ali Gardezi is the Associate Director, Analytics, at CERP. He has over 12 years of diverse experience in Investment Banking, Consulting, Data Analytics, Government Reforms, Public Service Delivery, and Operational efficiencies. He has worked with consulting firms like McKinsey and Adam Smith International where he led various workstreams that have created an impact by improving public service delivery in Health and Education sectors, bringing digital transformations, creating efficiencies through process optimisations and making evidence-based decisions. He has worked at CERP as a Programme Manager, Analytics. In his last assignment, Ali was the Head of Marketplace at Noon Academy and offering design vertical . Ali holds an MBA from Lahore University of Management Sciences (LUMS) and spent an exchange semester at Tsinghua University Beijing. Ali is motivated by impact-oriented tasks, evidence-based decision-making, and technology-based innovative solutions.
Associate Director, Analytics
Ali Gardezi

Ali Gardezi

Linkedin-in Icon-internet
Associate Director, Analytics
Ali Gardezi is the Associate Director, Analytics, at CERP. He has over 12 years of diverse experience in Investment Banking, Consulting, Data Analytics, Government Reforms, Public Service Delivery, and Operational efficiencies. He has worked with consulting firms like McKinsey and Adam Smith International where he led various workstreams that have created an impact by improving public service delivery in Health and Education sectors, bringing digital transformations, creating efficiencies through process optimisations and making evidence-based decisions. He has worked at CERP as a Programme Manager, Analytics. In his last assignment, Ali was the Head of Marketplace at Noon Academy and offering design vertical . Ali holds an MBA from Lahore University of Management Sciences (LUMS) and spent an exchange semester at Tsinghua University Beijing. Ali is motivated by impact-oriented tasks, evidence-based decision-making, and technology-based innovative solutions.

Ali Gardezi

Associate Director, Analytics
Linkedin-in Icon-internet
Ali Gardezi is the Associate Director, Analytics, at CERP. He has over 12 years of diverse experience in Investment Banking, Consulting, Data Analytics, Government Reforms, Public Service Delivery, and Operational efficiencies. He has worked with consulting firms like McKinsey and Adam Smith International where he led various workstreams that have created an impact by improving public service delivery in Health and Education sectors, bringing digital transformations, creating efficiencies through process optimisations and making evidence-based decisions. He has worked at CERP as a Programme Manager, Analytics. In his last assignment, Ali was the Head of Marketplace at Noon Academy and offering design vertical . Ali holds an MBA from Lahore University of Management Sciences (LUMS) and spent an exchange semester at Tsinghua University Beijing. Ali is motivated by impact-oriented tasks, evidence-based decision-making, and technology-based innovative solutions.

Ali Gardezi

Linkedin-in Icon-internet
Associate Director, Analytics
Ali Gardezi is the Associate Director, Analytics, at CERP. He has over 12 years of diverse experience in Investment Banking, Consulting, Data Analytics, Government Reforms, Public Service Delivery, and Operational efficiencies. He has worked with consulting firms like McKinsey and Adam Smith International where he led various workstreams that have created an impact by improving public service delivery in Health and Education sectors, bringing digital transformations, creating efficiencies through process optimisations and making evidence-based decisions. He has worked at CERP as a Programme Manager, Analytics. In his last assignment, Ali was the Head of Marketplace at Noon Academy and offering design vertical . Ali holds an MBA from Lahore University of Management Sciences (LUMS) and spent an exchange semester at Tsinghua University Beijing. Ali is motivated by impact-oriented tasks, evidence-based decision-making, and technology-based innovative solutions.
Associate Director, Analytics
Alya Riaz

Alya Riaz

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Business Process and Supply Chain Advisor, Analytics

Alya Riaz

Business Process and Supply Chain Advisor, Analytics
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Alya Riaz

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Business Process and Supply Chain Advisor, Analytics
Business Process and Supply Chain Advisor, Analytics
Alya Riaz

Alya Riaz

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Business Process and Supply Chain Advisor, Analytics

Alya Riaz

Business Process and Supply Chain Advisor, Analytics
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Alya Riaz

Linkedin-in Icon-internet
Business Process and Supply Chain Advisor, Analytics
Business Process and Supply Chain Advisor, Analytics
Alya Riaz

Alya Riaz

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Business Process and Supply Chain Advisor, Analytics

Alya Riaz

Business Process and Supply Chain Advisor, Analytics
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Alya Riaz

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Business Process and Supply Chain Advisor, Analytics
Business Process and Supply Chain Advisor, Analytics
Amna Mahnoor Cheema

Amna Mahnoor Cheema

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Analyst, Analytics
Amna Mahnoor Cheema is an Analyst Analytics at CERP. She has also worked as a Research Assistant at the Human Computer Interaction for Inclusion, Wellbeing & Learning (CHISEL) Lab of the Lahore University of Management Sciences (LUMS). In that position, she worked on the Urraan: Women in Urban Mobility project which is associated with the HEC Grand Challenge Fund (GCF) grant and the World Bank. In December 2020, she pitched the idea of Gender Based Violence (GBV) Curriculum, aimed to educate the first-year university students regarding topics around sexual harassment, to United Nation Conferences for Trade and Development. She led a team of 15 brilliant individuals to produce the first draft of this curriculum with the aim to make it a part of Pakistan’s education policy. Amna holds a Bachelor’s degree in Economics from LUMS with high merit.

Amna Mahnoor Cheema

Analyst, Analytics
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Amna Mahnoor Cheema is an Analyst Analytics at CERP. She has also worked as a Research Assistant at the Human Computer Interaction for Inclusion, Wellbeing & Learning (CHISEL) Lab of the Lahore University of Management Sciences (LUMS). In that position, she worked on the Urraan: Women in Urban Mobility project which is associated with the HEC Grand Challenge Fund (GCF) grant and the World Bank. In December 2020, she pitched the idea of Gender Based Violence (GBV) Curriculum, aimed to educate the first-year university students regarding topics around sexual harassment, to United Nation Conferences for Trade and Development. She led a team of 15 brilliant individuals to produce the first draft of this curriculum with the aim to make it a part of Pakistan’s education policy. Amna holds a Bachelor’s degree in Economics from LUMS with high merit.

Amna Mahnoor Cheema

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Analyst, Analytics
Amna Mahnoor Cheema is an Analyst Analytics at CERP. She has also worked as a Research Assistant at the Human Computer Interaction for Inclusion, Wellbeing & Learning (CHISEL) Lab of the Lahore University of Management Sciences (LUMS). In that position, she worked on the Urraan: Women in Urban Mobility project which is associated with the HEC Grand Challenge Fund (GCF) grant and the World Bank. In December 2020, she pitched the idea of Gender Based Violence (GBV) Curriculum, aimed to educate the first-year university students regarding topics around sexual harassment, to United Nation Conferences for Trade and Development. She led a team of 15 brilliant individuals to produce the first draft of this curriculum with the aim to make it a part of Pakistan’s education policy. Amna holds a Bachelor’s degree in Economics from LUMS with high merit.
Analyst, Analytics
Amna Mahnoor Cheema

Amna Mahnoor Cheema

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Analyst, Analytics
Amna Mahnoor Cheema is an Analyst Analytics at CERP. She has also worked as a Research Assistant at the Human Computer Interaction for Inclusion, Wellbeing & Learning (CHISEL) Lab of the Lahore University of Management Sciences (LUMS). In that position, she worked on the Urraan: Women in Urban Mobility project which is associated with the HEC Grand Challenge Fund (GCF) grant and the World Bank. In December 2020, she pitched the idea of Gender Based Violence (GBV) Curriculum, aimed to educate the first-year university students regarding topics around sexual harassment, to United Nation Conferences for Trade and Development. She led a team of 15 brilliant individuals to produce the first draft of this curriculum with the aim to make it a part of Pakistan’s education policy. Amna holds a Bachelor’s degree in Economics from LUMS with high merit.

Amna Mahnoor Cheema

Analyst, Analytics
Linkedin-in Icon-internet
Amna Mahnoor Cheema is an Analyst Analytics at CERP. She has also worked as a Research Assistant at the Human Computer Interaction for Inclusion, Wellbeing & Learning (CHISEL) Lab of the Lahore University of Management Sciences (LUMS). In that position, she worked on the Urraan: Women in Urban Mobility project which is associated with the HEC Grand Challenge Fund (GCF) grant and the World Bank. In December 2020, she pitched the idea of Gender Based Violence (GBV) Curriculum, aimed to educate the first-year university students regarding topics around sexual harassment, to United Nation Conferences for Trade and Development. She led a team of 15 brilliant individuals to produce the first draft of this curriculum with the aim to make it a part of Pakistan’s education policy. Amna holds a Bachelor’s degree in Economics from LUMS with high merit.

Amna Mahnoor Cheema

Linkedin-in Icon-internet
Analyst, Analytics
Amna Mahnoor Cheema is an Analyst Analytics at CERP. She has also worked as a Research Assistant at the Human Computer Interaction for Inclusion, Wellbeing & Learning (CHISEL) Lab of the Lahore University of Management Sciences (LUMS). In that position, she worked on the Urraan: Women in Urban Mobility project which is associated with the HEC Grand Challenge Fund (GCF) grant and the World Bank. In December 2020, she pitched the idea of Gender Based Violence (GBV) Curriculum, aimed to educate the first-year university students regarding topics around sexual harassment, to United Nation Conferences for Trade and Development. She led a team of 15 brilliant individuals to produce the first draft of this curriculum with the aim to make it a part of Pakistan’s education policy. Amna holds a Bachelor’s degree in Economics from LUMS with high merit.
Analyst, Analytics
Amna Mahnoor Cheema

Amna Mahnoor Cheema

Linkedin-in Icon-internet
Analyst, Analytics
Amna Mahnoor Cheema is an Analyst Analytics at CERP. She has also worked as a Research Assistant at the Human Computer Interaction for Inclusion, Wellbeing & Learning (CHISEL) Lab of the Lahore University of Management Sciences (LUMS). In that position, she worked on the Urraan: Women in Urban Mobility project which is associated with the HEC Grand Challenge Fund (GCF) grant and the World Bank. In December 2020, she pitched the idea of Gender Based Violence (GBV) Curriculum, aimed to educate the first-year university students regarding topics around sexual harassment, to United Nation Conferences for Trade and Development. She led a team of 15 brilliant individuals to produce the first draft of this curriculum with the aim to make it a part of Pakistan’s education policy. Amna holds a Bachelor’s degree in Economics from LUMS with high merit.

Amna Mahnoor Cheema

Analyst, Analytics
Linkedin-in Icon-internet
Amna Mahnoor Cheema is an Analyst Analytics at CERP. She has also worked as a Research Assistant at the Human Computer Interaction for Inclusion, Wellbeing & Learning (CHISEL) Lab of the Lahore University of Management Sciences (LUMS). In that position, she worked on the Urraan: Women in Urban Mobility project which is associated with the HEC Grand Challenge Fund (GCF) grant and the World Bank. In December 2020, she pitched the idea of Gender Based Violence (GBV) Curriculum, aimed to educate the first-year university students regarding topics around sexual harassment, to United Nation Conferences for Trade and Development. She led a team of 15 brilliant individuals to produce the first draft of this curriculum with the aim to make it a part of Pakistan’s education policy. Amna holds a Bachelor’s degree in Economics from LUMS with high merit.

Amna Mahnoor Cheema

Linkedin-in Icon-internet
Analyst, Analytics
Amna Mahnoor Cheema is an Analyst Analytics at CERP. She has also worked as a Research Assistant at the Human Computer Interaction for Inclusion, Wellbeing & Learning (CHISEL) Lab of the Lahore University of Management Sciences (LUMS). In that position, she worked on the Urraan: Women in Urban Mobility project which is associated with the HEC Grand Challenge Fund (GCF) grant and the World Bank. In December 2020, she pitched the idea of Gender Based Violence (GBV) Curriculum, aimed to educate the first-year university students regarding topics around sexual harassment, to United Nation Conferences for Trade and Development. She led a team of 15 brilliant individuals to produce the first draft of this curriculum with the aim to make it a part of Pakistan’s education policy. Amna holds a Bachelor’s degree in Economics from LUMS with high merit.
Analyst, Analytics
Asma Tariq

Asma Tariq

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Product Manager, Analytics
Asma Tariq is a Product Manager with the CERP Labs vertical at CERP. She has previously worked in Product Management and Business Analysis domains in the technology industry. Her education in social sciences helped her gain a better understanding of the society around her. With her social science background paired with the technical skills she acquired overtime Asma is a strong believer in the power of technology to drive social change. Her ultimate goal remains to be the voice of the end user and to solve real world problems through data-driven decision making. She holds a Bachelors in Economics from Lahore University of Management Sciences (LUMS).

Asma Tariq

Product Manager, Analytics
Linkedin-in Icon-internet
Asma Tariq is a Product Manager with the CERP Labs vertical at CERP. She has previously worked in Product Management and Business Analysis domains in the technology industry. Her education in social sciences helped her gain a better understanding of the society around her. With her social science background paired with the technical skills she acquired overtime Asma is a strong believer in the power of technology to drive social change. Her ultimate goal remains to be the voice of the end user and to solve real world problems through data-driven decision making. She holds a Bachelors in Economics from Lahore University of Management Sciences (LUMS).

Asma Tariq

Linkedin-in Icon-internet
Product Manager, Analytics
Asma Tariq is a Product Manager with the CERP Labs vertical at CERP. She has previously worked in Product Management and Business Analysis domains in the technology industry. Her education in social sciences helped her gain a better understanding of the society around her. With her social science background paired with the technical skills she acquired overtime Asma is a strong believer in the power of technology to drive social change. Her ultimate goal remains to be the voice of the end user and to solve real world problems through data-driven decision making. She holds a Bachelors in Economics from Lahore University of Management Sciences (LUMS).
Product Manager, Analytics
Asma Tariq

Asma Tariq

Linkedin-in Icon-internet
Product Manager, Analytics
Asma Tariq is a Product Manager with the CERP Labs vertical at CERP. She has previously worked in Product Management and Business Analysis domains in the technology industry. Her education in social sciences helped her gain a better understanding of the society around her. With her social science background paired with the technical skills she acquired overtime Asma is a strong believer in the power of technology to drive social change. Her ultimate goal remains to be the voice of the end user and to solve real world problems through data-driven decision making. She holds a Bachelors in Economics from Lahore University of Management Sciences (LUMS).

Asma Tariq

Product Manager, Analytics
Linkedin-in Icon-internet
Asma Tariq is a Product Manager with the CERP Labs vertical at CERP. She has previously worked in Product Management and Business Analysis domains in the technology industry. Her education in social sciences helped her gain a better understanding of the society around her. With her social science background paired with the technical skills she acquired overtime Asma is a strong believer in the power of technology to drive social change. Her ultimate goal remains to be the voice of the end user and to solve real world problems through data-driven decision making. She holds a Bachelors in Economics from Lahore University of Management Sciences (LUMS).

Asma Tariq

Linkedin-in Icon-internet
Product Manager, Analytics
Asma Tariq is a Product Manager with the CERP Labs vertical at CERP. She has previously worked in Product Management and Business Analysis domains in the technology industry. Her education in social sciences helped her gain a better understanding of the society around her. With her social science background paired with the technical skills she acquired overtime Asma is a strong believer in the power of technology to drive social change. Her ultimate goal remains to be the voice of the end user and to solve real world problems through data-driven decision making. She holds a Bachelors in Economics from Lahore University of Management Sciences (LUMS).
Product Manager, Analytics
Asma Tariq

Asma Tariq

Linkedin-in Icon-internet
Product Manager, Analytics
Asma Tariq is a Product Manager with the CERP Labs vertical at CERP. She has previously worked in Product Management and Business Analysis domains in the technology industry. Her education in social sciences helped her gain a better understanding of the society around her. With her social science background paired with the technical skills she acquired overtime Asma is a strong believer in the power of technology to drive social change. Her ultimate goal remains to be the voice of the end user and to solve real world problems through data-driven decision making. She holds a Bachelors in Economics from Lahore University of Management Sciences (LUMS).

Asma Tariq

Product Manager, Analytics
Linkedin-in Icon-internet
Asma Tariq is a Product Manager with the CERP Labs vertical at CERP. She has previously worked in Product Management and Business Analysis domains in the technology industry. Her education in social sciences helped her gain a better understanding of the society around her. With her social science background paired with the technical skills she acquired overtime Asma is a strong believer in the power of technology to drive social change. Her ultimate goal remains to be the voice of the end user and to solve real world problems through data-driven decision making. She holds a Bachelors in Economics from Lahore University of Management Sciences (LUMS).

Asma Tariq

Linkedin-in Icon-internet
Product Manager, Analytics
Asma Tariq is a Product Manager with the CERP Labs vertical at CERP. She has previously worked in Product Management and Business Analysis domains in the technology industry. Her education in social sciences helped her gain a better understanding of the society around her. With her social science background paired with the technical skills she acquired overtime Asma is a strong believer in the power of technology to drive social change. Her ultimate goal remains to be the voice of the end user and to solve real world problems through data-driven decision making. She holds a Bachelors in Economics from Lahore University of Management Sciences (LUMS).
Product Manager, Analytics
Behzad Taimur

Behzad Taimur

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Programme Manager, Analytics
Behzad Taimur is a Programme Manager, Analytics at CERP. He has worked as a Programme Manager with Lahore University of Management Sciences (LUMS) and Information Technology University of the Punjab (ITU). At both the organisations, he oversaw administration of a portfolio of development-focused, praxis-driven research projects. The portfolio had a net financial outlay of $885,000 and included grants by National Institutes of Health, US; National Academies of Science, US; Higher Education Commission of Pakistan; US Consulate Lahore, Pakistan; and, Institute of Strategic Dialogue, London, among others. Prior to that, he has diverse experiences with nonprofit organizations, news media, and the private sector. He has also worked with the International Economic Development Council, Washington DC, the world’s largest organization of its kind. Behzad holds a Master in Public Administration and an M.A. Communication & Development Studies, both from Ohio University, Athens, US.

Behzad Taimur

Programme Manager, Analytics
Linkedin-in Icon-internet
Behzad Taimur is a Programme Manager, Analytics at CERP. He has worked as a Programme Manager with Lahore University of Management Sciences (LUMS) and Information Technology University of the Punjab (ITU). At both the organisations, he oversaw administration of a portfolio of development-focused, praxis-driven research projects. The portfolio had a net financial outlay of $885,000 and included grants by National Institutes of Health, US; National Academies of Science, US; Higher Education Commission of Pakistan; US Consulate Lahore, Pakistan; and, Institute of Strategic Dialogue, London, among others. Prior to that, he has diverse experiences with nonprofit organizations, news media, and the private sector. He has also worked with the International Economic Development Council, Washington DC, the world’s largest organization of its kind. Behzad holds a Master in Public Administration and an M.A. Communication & Development Studies, both from Ohio University, Athens, US.

Behzad Taimur

Linkedin-in Icon-internet
Programme Manager, Analytics
Behzad Taimur is a Programme Manager, Analytics at CERP. He has worked as a Programme Manager with Lahore University of Management Sciences (LUMS) and Information Technology University of the Punjab (ITU). At both the organisations, he oversaw administration of a portfolio of development-focused, praxis-driven research projects. The portfolio had a net financial outlay of $885,000 and included grants by National Institutes of Health, US; National Academies of Science, US; Higher Education Commission of Pakistan; US Consulate Lahore, Pakistan; and, Institute of Strategic Dialogue, London, among others. Prior to that, he has diverse experiences with nonprofit organizations, news media, and the private sector. He has also worked with the International Economic Development Council, Washington DC, the world’s largest organization of its kind. Behzad holds a Master in Public Administration and an M.A. Communication & Development Studies, both from Ohio University, Athens, US.
Programme Manager, Analytics
Behzad Taimur

Behzad Taimur

Linkedin-in Icon-internet
Programme Manager, Analytics
Behzad Taimur is a Programme Manager, Analytics at CERP. He has worked as a Programme Manager with Lahore University of Management Sciences (LUMS) and Information Technology University of the Punjab (ITU). At both the organisations, he oversaw administration of a portfolio of development-focused, praxis-driven research projects. The portfolio had a net financial outlay of $885,000 and included grants by National Institutes of Health, US; National Academies of Science, US; Higher Education Commission of Pakistan; US Consulate Lahore, Pakistan; and, Institute of Strategic Dialogue, London, among others. Prior to that, he has diverse experiences with nonprofit organizations, news media, and the private sector. He has also worked with the International Economic Development Council, Washington DC, the world’s largest organization of its kind. Behzad holds a Master in Public Administration and an M.A. Communication & Development Studies, both from Ohio University, Athens, US.

Behzad Taimur

Programme Manager, Analytics
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Behzad Taimur is a Programme Manager, Analytics at CERP. He has worked as a Programme Manager with Lahore University of Management Sciences (LUMS) and Information Technology University of the Punjab (ITU). At both the organisations, he oversaw administration of a portfolio of development-focused, praxis-driven research projects. The portfolio had a net financial outlay of $885,000 and included grants by National Institutes of Health, US; National Academies of Science, US; Higher Education Commission of Pakistan; US Consulate Lahore, Pakistan; and, Institute of Strategic Dialogue, London, among others. Prior to that, he has diverse experiences with nonprofit organizations, news media, and the private sector. He has also worked with the International Economic Development Council, Washington DC, the world’s largest organization of its kind. Behzad holds a Master in Public Administration and an M.A. Communication & Development Studies, both from Ohio University, Athens, US.

Behzad Taimur

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Programme Manager, Analytics
Behzad Taimur is a Programme Manager, Analytics at CERP. He has worked as a Programme Manager with Lahore University of Management Sciences (LUMS) and Information Technology University of the Punjab (ITU). At both the organisations, he oversaw administration of a portfolio of development-focused, praxis-driven research projects. The portfolio had a net financial outlay of $885,000 and included grants by National Institutes of Health, US; National Academies of Science, US; Higher Education Commission of Pakistan; US Consulate Lahore, Pakistan; and, Institute of Strategic Dialogue, London, among others. Prior to that, he has diverse experiences with nonprofit organizations, news media, and the private sector. He has also worked with the International Economic Development Council, Washington DC, the world’s largest organization of its kind. Behzad holds a Master in Public Administration and an M.A. Communication & Development Studies, both from Ohio University, Athens, US.
Programme Manager, Analytics
Behzad Taimur

Behzad Taimur

Linkedin-in Icon-internet
Programme Manager, Analytics
Behzad Taimur is a Programme Manager, Analytics at CERP. He has worked as a Programme Manager with Lahore University of Management Sciences (LUMS) and Information Technology University of the Punjab (ITU). At both the organisations, he oversaw administration of a portfolio of development-focused, praxis-driven research projects. The portfolio had a net financial outlay of $885,000 and included grants by National Institutes of Health, US; National Academies of Science, US; Higher Education Commission of Pakistan; US Consulate Lahore, Pakistan; and, Institute of Strategic Dialogue, London, among others. Prior to that, he has diverse experiences with nonprofit organizations, news media, and the private sector. He has also worked with the International Economic Development Council, Washington DC, the world’s largest organization of its kind. Behzad holds a Master in Public Administration and an M.A. Communication & Development Studies, both from Ohio University, Athens, US.

Behzad Taimur

Programme Manager, Analytics
Linkedin-in Icon-internet
Behzad Taimur is a Programme Manager, Analytics at CERP. He has worked as a Programme Manager with Lahore University of Management Sciences (LUMS) and Information Technology University of the Punjab (ITU). At both the organisations, he oversaw administration of a portfolio of development-focused, praxis-driven research projects. The portfolio had a net financial outlay of $885,000 and included grants by National Institutes of Health, US; National Academies of Science, US; Higher Education Commission of Pakistan; US Consulate Lahore, Pakistan; and, Institute of Strategic Dialogue, London, among others. Prior to that, he has diverse experiences with nonprofit organizations, news media, and the private sector. He has also worked with the International Economic Development Council, Washington DC, the world’s largest organization of its kind. Behzad holds a Master in Public Administration and an M.A. Communication & Development Studies, both from Ohio University, Athens, US.

Behzad Taimur

Linkedin-in Icon-internet
Programme Manager, Analytics
Behzad Taimur is a Programme Manager, Analytics at CERP. He has worked as a Programme Manager with Lahore University of Management Sciences (LUMS) and Information Technology University of the Punjab (ITU). At both the organisations, he oversaw administration of a portfolio of development-focused, praxis-driven research projects. The portfolio had a net financial outlay of $885,000 and included grants by National Institutes of Health, US; National Academies of Science, US; Higher Education Commission of Pakistan; US Consulate Lahore, Pakistan; and, Institute of Strategic Dialogue, London, among others. Prior to that, he has diverse experiences with nonprofit organizations, news media, and the private sector. He has also worked with the International Economic Development Council, Washington DC, the world’s largest organization of its kind. Behzad holds a Master in Public Administration and an M.A. Communication & Development Studies, both from Ohio University, Athens, US.
Programme Manager, Analytics
Hijab Tahir

Hijab Tahir

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Project Manager, Analytics
Hijab Tahir is the Research Assistant on Women’s Mobility Project at CERP. She has previously worked as a Field Researcher on the same project. She recently graduated in Economics from Forman Christian College (A Chartered University). Her main areas of interest are development economics, poverty, and gender.

Hijab Tahir

Project Manager, Analytics
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Hijab Tahir is the Research Assistant on Women’s Mobility Project at CERP. She has previously worked as a Field Researcher on the same project. She recently graduated in Economics from Forman Christian College (A Chartered University). Her main areas of interest are development economics, poverty, and gender.

Hijab Tahir

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Project Manager, Analytics
Hijab Tahir is the Research Assistant on Women’s Mobility Project at CERP. She has previously worked as a Field Researcher on the same project. She recently graduated in Economics from Forman Christian College (A Chartered University). Her main areas of interest are development economics, poverty, and gender.
Project Manager, Analytics
Hijab Tahir

Hijab Tahir

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Project Manager, Analytics
Hijab Tahir is the Research Assistant on Women’s Mobility Project at CERP. She has previously worked as a Field Researcher on the same project. She recently graduated in Economics from Forman Christian College (A Chartered University). Her main areas of interest are development economics, poverty, and gender.

Hijab Tahir

Project Manager, Analytics
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